Monday, January 7, 2008

Trace... one hot dog


Country music fans know Trace Adkins can sell albums, and it turns out he's pretty darn good at selling hot dogs, too. His team, headed by actor and author Stephen Baldwin, sold $57,000 worth of hot dogs in the street vendor competition to survive the first week of Donald Trump's "The Celebrity Apprentice."

The competing team was $40,000 behind Trace and company. The hot dog competition was right down Trace's alley, considering he's donating his earnings from his appearance to FANN, the Food Allergy & Anaphylaxis Network, a nonprofit organization promoting food allergy awareness. To?see an exclusive interview with Trace about the FANN charity that inspired him to sign up for the show, go to NBC.com/The_Celebrity_Apprentice.

Trace and the other celebs gave the show a boost. Thursday night's premiere of "The Celebrity Apprentice" garnered the show's highest rating in more than two years, scoring a 4.5 rating among adults 18 to 49 in preliminary Nielsen ratings, winning the night.

"The Celebrity Apprentice" competition continues next week, when Trace and the other celebrity candidates must produce a TV commercial for a pet adoption program. Ivanka Trump and Macy's CEO Terry Lundgren oversee the project.